Motivating, Hilarious Speakers

Gostick and Elton, and their training colleagues Scott Christopher and Max Brown, present fast-paced, entertaining speeches and seminars that help managers grasp the power of the almighty Carrot. At the end, people practically knock each other over trying to get out... obviously eager to race back to their teams to unleash human potential.

2007 New York Times Bestseller: The Carrot Principle

Simon & Schuster has released “The Carrot Principle,” and the Carrot message is spreading faster than a tube of Clearasil in an 8th grade boy’s locker room. Ubiquitous Carrots have been spotted in an ad in the New York Times and a TV spot on CNN, in bookstores worldwide, in dozens of media accounts, and as a National Bestseller.

Best-selling Books

Your mom always made you eat your carrots. We'd be much happier if you just read them. Here you'll find Wall Street Journal best-selling books such as "A Carrot A Day" and "The 24-Carrot Manager," which Larry King called a "must read for modern day managers." (In fact, many people believe it's Carrots that are keeping Larry alive this long.)